Soyuzmultfilm LLC is a joint venture of Sber and Soyuzmultfilm Federal State Unitary Enterprise. Sber owns 80% of Soyuzmultfilm LLC.
Business line within the ecosystem
Media and entertainment
Year of foundation
Year of joining the ecosystem
Soyuzmultfilm at a glance
have been produced by the studio
Synergies within the ecosystem
At the first stage, Sber willSberban investing over RUB 1 billion in the development of Russian animation. This cooperation will involve creating unique content, primarily children’s animation, and releasing new projects of the studio such as TV shows for children of pre-school and school ages and feature-length films for the family audience.
The studio will work collaboratively with various companies within the Sber ecosystem: animated elements may be used in modern technology solutions in such fields as education, marketing, smart spacing.
According to a long-term strategy developed together with Sber, Soyuzmultfilm will become the major market player due to the large-scale production increase, expanded distribution, development of its own license sales and technologies. It will allow the company to create advanced high-quality animation in various formats.
The studio’s global reach will also expand significantly: it is planning to establish joint ventures with international players, partner with distributors in Europe and Asia, increase its exports.
Soyuzmultfilm is planning to cooperate with animation market players within joint projects, use outsourcing resources, arrange partnerships with pay and free TV channels, OTT platforms.