
SberSpasibo, loyalty program
SberSpasibo is Russia’s largest banking loyalty program. Sber uses the program to encourage its customers to actively use banking cards issued by the Bank. The bank remunerates its customers who pay with its cards with the SPASIBO bonuses that can be exchanged for discounts from the program partners.
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Business line within the ecosystem
E-commerce
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Year of foundation
2011
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Year of joining the ecosystem
2012
SberSpasibo at a glance
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0million people
is the number of program participants
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+0million people
per year is the growth in 2020
Synergies within the ecosystem
- The program bonuses can be used to pay for services of Delivery Club, Citymobil and a number of other companies of the Sber ecosystem at a discount.